Every Indian agro company already uses WhatsApp for business. The problem is that personal WhatsApp has no CRM features: no history, no automation, no compliance, and you lose everything when a rep leaves. AgriPeople integrates WhatsApp Business API — the official, Meta-approved platform — directly into your CRM, so every message is tracked, automated, and compliance-ready.
Official WhatsApp Business API Integration
Unlike grey-route WhatsApp tools that risk account banning, AgriPeople uses the official Meta WhatsApp Business API. Your messages are sent from a verified business number with your company name displayed. Template messages are pre-approved by Meta. Opt-out is handled automatically in compliance with WhatsApp policies. No risk of ban, no hidden costs per message beyond Meta's pricing.
Broadcast to Your Entire Dealer and Farmer Network
Send broadcast messages to segmented lists — all dealers in Maharashtra, all farmers who bought NPK last Kharif, all leads from IndiaMART in the last 30 days. Schedule broadcasts for optimal times. Track delivery, read, and response rates per campaign. Auto-remove opted-out contacts. Our system sends 49,000 messages in under 40 minutes with delivery tracking.
Automated Drip Campaigns
Enroll leads in multi-step WhatsApp nurture sequences automatically. New IndiaMART lead → instant WA acknowledgment → 24h follow-up → 3-day price offer → 7-day last chance → monthly re-engagement. Each step personalised with the recipient's name and product interest. Stops automatically when the lead replies or opts out.
WhatsApp Bot for Orders and Enquiries
Deploy a 24/7 WhatsApp bot that handles dealer ordering, stock enquiries, price checks, complaint registration, payment status, and FAQ — in Hindi, Marathi, and Gujarati. Dealers can place reorders at midnight without calling your office. Farmers can ask about crop dosage and get instant answers. Complex queries are escalated to a human rep.
WhatsApp for Collections and Payments
Automated payment reminders sent via WhatsApp at 7, 15, 30, and 45 days overdue. Dealers can share payment proof photos directly via WhatsApp — the image is attached to their ledger entry automatically. Payment confirmations sent instantly. Escalation messages to area managers for chronic defaulters. Our customers reduce average collection days by 25%.
Why Teams Choose AgriPeople CRM
- �Official Meta WhatsApp API — no ban risk
- �🇳 Hindi/Marathi/Gujarati native support
- �24/7 bot for orders and enquiries
- �Delivery and read rate tracking
- ₹99/user/month — WA included
Agri Inputs & Chemicals CRM + HRMS Module Coverage
Manage dealer networks, compliance workflows, and field-force execution.
CRM modules included
- • Dealer and distributor relationship management
- • Lead intake from IndiaMART, web, and WhatsApp
- • Compliance-ready product and document workflows
- • Territory-wise order and collections tracking
- • Field visit and secondary sales visibility
HRMS modules included
- • Field rep attendance and GPS verification
- • Beat plan execution and manager review
- • Sales incentive and target workflows
- • Training compliance for product launches
- • Leave, payroll, and expense support
Core workflows covered
- • Dealer onboarding to reorder automation
- • Compliance document readiness and audit traceability
- • Field productivity monitoring by territory